With the announcement this week that PC Magazine will go all digital, it’s beginning to sink in to magazine publishers that their brand may indeed be stronger long term in digital formats than in just print. (more…)
As a magazine publisher, you are always seeking new stories that interest your readers. There is an excitement that captures the scoop or the analysis of something special to your niche readership.
But there is a problem. Even at your best, you realize that you are only covering a small percentage of the whole news associated with your niche. (more…)
The environmental aspects of the publishing business have never been so prominent. In addition the the economic need for cost reduction and waste reduction in the magazine publishing industry it’s also a major consumer factor today. (more…)